Larry Chase
Mr. Larry Chase is the author of "Essential Business Tactics for the Net." Mr. Chase has mostly written from his own experience, and that is why his book has got readers from some of the leading companies. Larry specializes and lends expertise in internet marketing and has trained mostly at large companies such as Young & Rubicam, DDB Needham, and Bates, to name a few.
Mr. Chase provides an e-newsletter which is already popular with new and upcoming topics related to the internet. Larry has significant experience in the traditional medium and his knowledge in advertising has stood him in good stance with his metamorphosis towards the internet. This is an area that is growing by the day!
What inspired Mr. Chase to get online? For one, Getting bored with TV and the print medium geared him onto this new medium. While the internet has many angles to it, Mr. Chase has is now both an author as well as a publisher. The Internet has given him an opportunity to also become a prolific speaker and has spoken at Fidelity Investments, The Direct Marketing Association and Electrolux all while he is usually traveling the world.
Larry Chase is someone who is often quoted in many of the leading magazines related to the online world such as Business Week, The New York Times, The USA Today and dozens of others publications. Why? hestarted his online venture way back in 1993 when internet was still something of an experiment.
Larry Chase speaks on topics ranging from Use the Net to Making Your Company Run Faster to the more complicated marketing approach of lead generation on the internet. Mr. Chase is a leader in the area of marketing with the help of the internet which is now a hot topic with most all companies today.
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