What If You Already Have A Website Loaded With Too
Many Images?
by Jason Ryan Isaksen
The best thing to do is first take a good long look at
your website to
determine which images you can simply remove. There are also some
simple
ways to reduce the size of the images that you want to remain on your
site.
Your best bet is to talk to my website developer/designer and have him
reduce the size of your website. Often times, by reducing the size and
load
time of your website, you'll end up with a much nicer, cleaner,
stream-line
looking website.
There is another way a website can become over-cluttered
that most people
don't even think about. And that's by having too many different offers
or
too many different products or services that are not directly related.
Most
people try to cram 2 or 3 or even 10 entirely different businesses on
to one
single website. This is going to confuse people and cause them to leave
your website quicker than anything. Again, internet surfers/shoppers
are
impatient and very few of them will not take the time to sort through a
bunch of different categories and subjects. The only exception to this
rule
is if you're using the Double Payment principle I talked about earlier
at
DoublePayment.com
If you have several different businesses, products, or
services, the
solution is to create a different website for each of them. You can get
a
domain name for as little as $9 and hosting for as little as $4 a
month, so
it's very affordable and easy to set up multiple websites. And by
having
your different products, services, or businesses separated into
completely
different websites, you'll have any an easier time tracking the results
of
each one. Imagine how easy it will be to track your conversion rate and
effectiveness of your ads if you can test each product or service by
itself
to see which of your websites becomes the most popular and has the best
conversion rates.
Also, having multiple websites has another advantage
that most people don't
even think about. You can link each of your websites to each other and
use
a technique called "Cross Marketing" to get more leverage from your
advertising. I'll go over "Cross Marketing" more in the pages to come.
But first..
The biggest advantage of having multiple websites is
this fact: Right now
search engines are much more likely to give your website a high ranking
if
other websites that are in related industries are linking to you. So by
linking your websites to each other, you will end up getting betting
quality
search listings for each of your websites. As far as the search engines
are
concerned, you're website is more valuable and popular if others are
linking
to it. So you can make your website popular and valuable just by
linking to
it yourself.
Copyright Jason Ryan
Isaksen
2009 All rights reserved
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