Brad Richdale
If
you were up late watching TV infomercials a few years ago, you couldn't
have missed Brad Richdale. His info-mercials showed him and former NFL
star Fran Tarkinton talking about how much money Brad and his students
are making.
Brad
Richdale had a book called "Secrets to Money Making Now" that he was
pushing heavily through his info-mercial on cable channels. His
infomercials were actually very popular at that time, and he had people
glued to the TV. So his info-mercials turned out to be a huge success!
But sadly, in my opinion his book/course was probably one of
the worst of I've ever read, although it looks like it's the most
copied. For some reason all the other marketers thought this was the
greatest thing since sliced bread! Little did they know.
Brad
Richdale is also the king of back end sales. I bought a marketing book
from him because it seems like a bargain at only $39. But I soon
decided it wasn't such a bargain because immediately after I bought it,
he kept pestering me and trying to sell me several, very expensive
items.
After
purchasing his affordable book or course, he tries to sell his students
bigger courses from $2,000 on up. And I don't think there's a book on
the planet worth $2,000.00
I
ordered his package and was getting bugged constantly by his
telemarketers. It didn't take long for me to start getting sick of his
pushy tactics. One day I got a call about some business special and I
told the guy that I wasn’t interested. He hung up and five minutes
later another one of his salesman called me. I told him, “look, I was
just on the other line with one of your people, would you leave me
alone.”
Obviously
I don't recommend Brad Richdale, his books or courses to you. I
wouldn't recommend them to my worst enemy! In my opinion, there is not
much to be learned from the teachings of Brad Richdale. |